Apple considered launching iMessage for Android but did not do so to prevent users from switching to Android

On the occasion of Epic’s lawsuit against Apple for the withdrawal of Fortnite from the App Store for violating the rules of the store, we have just confirmed what in a way it could already be intuited for years: that Apple doesn’t release iMessage for Android to keep users tied to its ecosystem.

Apple’s iMessage is an application of hypervitamin SMS messaging, similar to what Google is doing with RCS chat functions. Although it is possible to use iMessage with Android users, they receive normal SMS.

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