Tech Innovation Sparks Economic Growth: Holland’s $10.5M Next Center Transforms Local Startup Scene
In a groundbreaking development for West Michigan’s entrepreneurial landscape, Lakeshore Advantage has unveiled its state-of-the-art business incubator, marking a significant milestone in the region’s tech innovation journey. The Next Center, a $10.5 million facility located in downtown Holland, opens its doors as a beacon of hope for high-tech startups and entrepreneurs.
Standing proudly at 65 E Seventh St., this three-story marvel spans 20,000 square feet and sits within Holland’s SmartZone, a designated area established in 2016 that channels state education taxes to nurture high-tech startups. The facility’s strategic location and modern amenities position it as a game-changer for the local business ecosystem.
Jennifer Owens, President of Lakeshore Advantage, shared her vision at Wednesday’s ribbon-cutting ceremony: “This center embodies our community’s long-standing dream of fostering entrepreneurship and providing vital resources for success.” The enthusiasm in her voice reflected the community’s high hopes for this innovative hub.
The Next Center’s layout maximizes its potential for fostering innovation:
- First Floor: A dynamic space capable of supporting up to 50 startups, complete with educational programming facilities
- The second floor houses Lakeshore Advantage’s offices and dedicated spaces for organizations that support entrepreneurs.
- Third Floor: Features customizable office suites available for lease, offering flexibility for growing businesses
The transition to this new facility marks a significant upgrade from the Surge Center, which has served as Lakeshore Advantage’s business incubator since 2022. Current Surge Center tenants will begin their move to the Next Center in December, making way for new opportunities at the previous location.
Local industry leaders have played crucial roles in bringing this vision to life. The project showcases the best of West Michigan’s construction and design expertise, with Holland-based EV Construction and Grand Rapids’ GMB Architecture and Engineering leading the development.
John Parker, Vice President of Project Development at EV Construction, emphasized their commitment: “Our team’s passion for innovation drove us to deliver an exceptional facility that will catalyze regional economic growth through Lakeshore Advantage’s continued advocacy.”
The interior of the Next Center reflects the region’s rich furniture manufacturing heritage, featuring contributions from local industry giants:
- Haworth
- ROLL
- MillerKnoll
Jeff Stutz, MillerKnoll’s CFO and Lakeshore Advantage Board Chair, expressed pride in supporting the next generation of entrepreneurs: “Our forward-thinking office furniture products showcase West Michigan’s entrepreneurial spirit right here at the Next Center.”
The facility’s opening represents more than just a new building—it’s a testament to Holland’s commitment to fostering innovation and economic growth. By providing startups with essential resources, mentorship opportunities, and a collaborative environment, the Next Center positions itself as a crucial player in strengthening West Michigan’s entrepreneurial ecosystem.
The impact of this investment extends beyond immediate business growth, promising to:
- Create new job opportunities
- Attract tech talent to the region.
- Foster innovation in various sectors.
- Strengthen local economic resilience
- Build a sustainable future for West Michigan’s business community.
As the Next Center begins its journey, it stands as a symbol of progress and possibility, ready to shape the future of business innovation in West Michigan. With its doors now open, the facility welcomes dreamers, innovators, and entrepreneurs ready to transform their ideas into reality.