The Latin Grammy The preparations to celebrate its twentieth edition, which will take place on November 14, are already in a hurry, and they do so, not only in the great festival of Latin music but also in an instrument of cultural cohesion and memory and promotion of Latin American rhythms .
Alejandro Sanz Y Rosalia, with eight and five nominations, they will be the favorites in Las Vegas for these Latin Grammy, but on the way to this gala number twenty not everything was pink, as explained by the president of the Latin Recording AcademyGabriel Abaroa Jr.
"Twenty years ago, the Latin Recording Academy did it to us," he said in reference to the fact that this institution came directly from the Recording Academy, the organization that devised the Grammy.
“They created us in the image and likeness with the only caveat that the statutes were in Spanish (…) It took us a lot to get into this structure, understand it, and, instead of criticizing and tearing it apart, readjusting it and rebuilding it (…) It was a process of a lot of learning in which much was suffered because the closest criticisms came from our own people, ”he added.
On September 13, 2000, the Staples Center in Los Angeles hosted the first edition of the Latin Grammy.
Luis Miguel won the award of the album of the year ("Loving you is a pleasure"), Marc Anthony the gramophone of the song of the year ("Tell me") and Mana together Santana they got the recording recognition of the year ("Thorny Heart").
Thus began the list of awards that serve to radiograph the history and evolution of Latin music in the last two decades.
An eloquent example: Juanes won the Latin Grammy in 2001 for the best new artist in the second edition of the awards and this year he will take the Person of the Year award as a tribute to his entire career.
He also won the coveted award for new artist Calle 13 (in 2006), the phenomenon that from Puerto Rico conquered the American continent and that with 22 awards is the most successful Latin Grammy group.
In rebound, René Pérez (Resident), half of Calle 13 with Eduardo Cabra (Visitor), is the most successful individual artist with 24 Latin Grammy.
Apart from the records, the history of these distinctions also reserves spaces of honor for stars such as Juan Luis Guerra, Alejandro Sanz, Shakira, Carlos Vives, Caetano Veloso.
But Abaroa Jr., the head of Latin Grammy said that, unlike his Anglo-Saxon brothers (who will celebrate their 62nd edition in 2020), these awards could not recognize great figures in their moments of greatest splendor.
Among them, he mentioned, for example, Julio Iglesias, Rocío Dúrcal, Mercedes Sosa or Camilo Sesto.
Although the Latin Grammy found a remedy: the Person of the Year award that annually pays tribute to a great artist or group and has gone to myths such as Juan Gabriel, Vicente Fernández, José José, Gloria Estefan or Gilberto Gil.
“The most wonderful legacy we have is twenty years of preserving a memory of everything that was commercially launched in music in Spanish or Portuguese in any significant way in any country in the world,” said Abaroa Jr.
On this trip they have also encountered controversies such as the complaint this year of stars such as J Balvin and Bad Bunny for the low presence of the urban genre in the nominations.
"I think the Academy is an organization that raises controversy precisely because it has become relevant," said Abaroa Jr., who, first and foremost, showed "a lot of attention" and "a lot of respect for all artists."
“Now, is the organization's intention to hurt someone? No. I'd like to make my life easier, but I'm the first one who has to respect the process. There were complaints, but maybe those who complained forgot that the best way to express their way of thinking is to vote. And if you don't like how the vote comes, as a member you have the right to participate in the committees, ”he explained.
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. (tagsToTranslate) Latin Grammys (t) Music